Category Archives: Uncategorized

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5 product design principles I discovered while trying to make art

I studied sculpture in art school, and been a gallery artist early in my career. Like many, the world of the internet and digital design has taken up most of my time and energy and became my vocation. Art made way for commerce. Hands-on object manipulation turned to virtual clicking, swiping and keyboarding. I was

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tool browser

UX Design Team part 3 – Use the best Tools

It seemed not too long ago that most websites were designed with tools intended for print design. The venerable Photoshop or Illustrator was brought into this new medium and used to draw out the web page. I never felt satisfied with these static images, they seemed so out of step with the workflow, the patterns

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http://www.freepik.com Designed by Sapann-Design / Freepik

UX Design Team part 1 – the people

Where does a great user experience come from? It’s a team that consists of these 7 skills. User experience as a term is fairly new. As Don Norman explains, it encompasses everything a customer encounters when interacting with a company. Practically, this is the job of everyone at the company, so UX tends to focus

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What prototype tool should I use?

“If a picture is worth a thousand words, a prototype is worth a thousand meetings” It has been a great year for UX’ers and designers to get aboard the prototype bandwagon. For those that are just beginning, or pros that want to try something new I put together my thoughts on which tool seems to work

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Gestalt theory for interface designers: 1 Figure/Ground

If you are new to the world of design, it often feels like there are no rules, and few words that can communicate why a design is working well or poorly. Human visual perception has been honed over hundreds and thousands of years to notice and interpret visual cues in our environment with great accuracy and prejudice.

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9 ways to create an experienced-based culture

Delivering a great user experience. It’s the sign of companies that “get it”, an example for others to imitate and a way to reap profits from delighted, engaged customers. In creating real or virtual goods and services, how do you engineer a memorable experience? Tip: Its harder than it looks. Customers aren’t there in your

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App Prototyping tool smackdown (March edition)

You know that fantastic idea you have for an app? The one that you know will make you millions if you only knew a designer, a programmer or a UX whiz? In our previous post we spoke of how interactive prototypes bridge the gap between wireframes (or sketches) and actual experiences you can show your

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4 steps to better UX: 3 Prototype it

I love the idea of prototypes. They seem to embody an experiment, a risk, or an idea that could be great or could be lousy. They are, like sketches, the physical manifestation of an idea into the ‘real’ world. They allow you to stop being a creator and view something from another perspective or show

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4 steps to better UX: 2 Sketch it, test it.

The next step after you’ve refined your value proposition and created personas is to map out the user journey. This is hard work, but it pales in comparison to realization. In fact, it’s often tempting to get right into building because planning an experience is like planning a city. Stakeholders, clients, team members, bystanders will all

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4 steps to a better UX: 1 Stick to your story

How do you turn an idea into something you can build? First step, don’t start thinking about the technology or design. Your two essential starting idea ingredients are a value proposition, a service, told as a story like ‘wouldn’t it be great if a person could do x and achieve y’. Then picture a person who would

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