Hi, I'm Michael

I strategize and design desktop, tablet and mobile experiences. This site contains my portfolio, my blog, and my podcast “Unbelievable Sounds”.

What is Experience Design?

Understanding your customers. Creating interactive ways to engage them. Designing and delivering that engagement, then checking if you got it right.

My work

Advertising and Branding, Education, Health Care, Enterprise software, Financial. I use my knowledge of people and technology to achieve business goals.


See some projects


Reward your customers

The largest department store in Australia loyalty program design.

Visualize your inventory

An innovative iPad solution that replaced a global system.

Touch your presentation

In one-to-one conversations, powerpoint is death. How can tablets perfect presentations?

Design the cloud

A global portal, made possible by iterative prototypes and HTML 5

Recent blog posts


What prototype tool should I use?

“If a picture is worth a thousand words, a prototype is worth a

Get grounded in Gestalt Theory

Whether or not we are considered artistic, we all have incredible visual acuity.

Gestalt theory for interface designers – 3 similarity

Our next fundamental gestalt principle I want to introduce is similarity.  The ability to discern

Gestalt theory for interaction designers – 2 proximity

Welcome to Gestalt 2, proximity. These Bauhaus theories of perception have helped designers understand



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